Obama To Tout Health Law In Calif. Speech

As President Barack Obama prepares to highlight how the health law will help Californians in a speech he will deliver Friday, The New York Times reports that the measure's opponents are outspending supporters when it comes to television ads.

Politico: Obama To Deliver Health Care Speech In California
President Obama is scheduled to deliver an address in California Friday touting the benefits of the Affordable Care Act. "He'll highlight the promising news that despite dire predictions, early data on insurance competition and premiums in the state show that ACA -- the Affordable Care Act -- is creating quality affordable choices for Californians who plan to buy insurance this fall," press secretary Jay Carney said (Slack, 6/4).

The New York Times: Critics Of Health Care Law Outspending Its Supporters On Ads
Seven months before the core provisions of President Obama's health care law are to take effect, most television advertising that mentions the law continues to come from its opponents. Since the law's passage in March 2010, critics have spent a total of about $400 million on television ads that refer to it, according to a new analysis by the Campaign Media Analysis Group at Kantar Media, which tracks such spending (Goodnough, 6/4).

Bloomberg: Obama Called Bully By Republicans Over Health Law Push
Anne Filipic, who helped Barack Obama secure a turning-point victory in the 2008 Iowa caucuses, plans to send thousands of volunteers door-to-door this year on a new campaign: to help the president sell his health-care law to the nation’s 50 million uninsured. First, though, her organization, Enroll America, must deal with the fallout from congressional Republicans who say the Obama administration is pressuring companies such as drugmaker Johnson & Johnson (JNJ) to support an outreach effort that could cost as much as $100 million (Nussbaum and Wayne, 6/5).

And a former member of Congress changes his take on the health law --

Politico: Ex-Lawmaker Who Opposed ACA Now Supports It
Former Rep. Jason Altmire (D-Pa.) voted against the Democrats’ health reform law in 2010 amid intense pressure to support it. Now that he's left Congress, he’s the public face of a Florida insurance company that is trying to put the law into place. As a senior vice president at Florida Blue, a Blue Cross Blue Shield health insurer, Altmire travels around Florida explaining how the law will operate and works with business partners on how to implement it. He's particularly focused on the exchanges — the web portals where Florida Blue and other health insurers hope that customers will buy their health plans beginning in October (Haberkorn, 6/5).

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