Capsules: 7 States, Governors Team To Tackle Hospital 'Frequent Flyers'; State Insurance Exchanges Launching TV Ads To Encourage Enrollment

Now on Kaiser Health News' blog, Kelsey Miller writes about hospital frequent flyers: "Seven states and the National Governors Association are teaming up to find ways to save money and better coordinate the care of Medicaid and uninsured patients who frequently use hospital emergency rooms and other costly health services" (Miller, 7/12).

In addition, Phil Galewitz reports on state insurance exchanges' efforts to encourage enrollment: "A folk singer playing guitar in front of a mountain stream. A Disney-like animated video about how 'a new day is coming.' An announcer talking about "change is here." A woman jumping up and down in celebration in a baseball team locker room. These images are from the first television advertisements being aired by state-run health insurance exchanges created under the federal health law. Oregon, Kentucky, Colorado and Connecticut produced them. Several more states, including Hawaii and Vermont, are expected to launch ads in the coming weeks, ahead of the Oct. 1 start of open enrollment" (Galewitz, 7/15). Check out what else is on the blog.

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